Top travel leaders, including Expedia Group CEO Ariane Gorin and President & CEO of U.S. Travel Association Geoff Freeman, gathered in Seattle at the annual EXPLORE conference to discuss turbulence in the global travel market. As economic pressures grow and international demand softens, industry insiders are calling for urgent action to encourage travel to and within the U.S.
The two executives provide commentary on what the U.S. government must do now to protect one of its most vital economic engines, what to do about the drop in demand from Canadian travelers, and why economic softness may be good news for your summer vacation.
